Aeroplane Jokes!

Photo taken during the summer of 1970
Image via Wikipedia

A blonde gets on an airplane and sits down in the business class section of the plane. The flight attendant rushes over to her and tells her she must move to economy because she doesn’t have a business class ticket. The blonde replies, “I’m blonde, I’m smart, I have a good job, and I’m staying in business class until we reach Bali.”
The disgusted flight attendant gets the cabin supervisor who asks the blonde to leave.
The blonde yet again repeats “I’m blonde, I’m smart, I have a good job and I’m staying in business class until we reach Bali.”
The supervisor doesn’t even know what to do at this point because they still have to get the rest of the passengers seated to take off; the blonde is causing an issue with boarding now, so the flight attendant gets the first officer.
The first officer goes up to the blonde and whispers in her ear. She immediately gets up and goes to her seat in the economy section. The cabin supervisor asks the first officer in amazement what he said to get her to move to her correct seat.
The pilot replies, “I told her the front half of the airplane wasn’t going to Bali.”

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How is your business able to promote itself virally?

Today I was considering sporting teams and their relationship with their sponsors; businesses who usually are looking for return on their investment.

Skyscraper Reflection
Image by Daniele Sartori via Flickr

Consider this:
The club publishes results every weekend that they play which is then fed via a RSS link through to a sponsor‘s Facebook page from the club’s website.

That gives the sponsor the opportunity to give the reader an avenue to find out what the sponsor’s business is involved with. With little or no extra advertising costs, this can be a cheap and regular way of gaining excellent exposure.

Special promotions, links to other associations, promote ideas – anything that is an avenue to gain exposure to add value to their investment.

Another example of this is YGAP(Y GENERATION AGAINST POVERTY) , who are setting up a not-for-profit cafe in Bourke St. Melbourne, Australia.

This cafe is being setup to fund local and overseas projects for improving communities in need. YGAP have sponsors and suppliers who support them in their endeavours of their goals.

iPod shuffle advertising in Melbourne, Australia
Image via Wikipedia

From their blog they are able to tell the wider community through these businesses’ pages. This helps everyone by creating more information about who is helping who.

Generates traffic, traction and in turn sales through loyalty from supporting a cause.

I would love to hear of actual examples of businesses who have teamed up to achieve greater sales through viral sponsorships.

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Is Google a little uncomfortable with Facebook changes?

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I attended a breakfast meeting yesterday and the topic of discussion was about the new changes to Facebook.

These were announced last week at the f8 conference in San Francisco.

After considering what was explained, I feel that there will be huge opportunities for integration of the Facebook platform into websites.

With Like/Recommend button, along with a whole range of social plugins, will allow a whole new form of word of mouth advertising to take place.

I have always found that the best form of advertising for a product or service is via word of mouth, rather than traditional forms of advertising which are expensive and can be ineffective in reaching a target audience.

Listed below are some of the plugins:

Like Button

The Like button lets users share pages from your site back to their Facebook profile with one click.

Activity Feed

The Activity Feed plugin shows users what their friends are doing on your site through likes and comments.


The Recommendations plugin gives users personalised suggestions for pages on your site they might like.

‘Like’ Box

The Like box enables users to like your Facebook Page and view its stream directly from your website.

Login with Faces

The Login with Faces plugin shows profile pictures of the user’s friends who have already signed up for your site in addition to a login button.


The Facepile plugin shows profile pictures of the user’s friends who have already signed up for your site.


The Comments plugin lets users comment on any piece of content on your site.

Live Stream

The Live Stream plugin lets your users share activity and comments in real-time as they interact during a live event.

This is going to be a huge shift in the way we as a community do business, virtually by recommendation.

To me that would be enough to make Google shiver in their boots with these changes as it takes away the need to spend huge amounts on Adwords.

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Hints into improving interactions by effectively using social media

I have scoured through pages and they all look the same;  little or no interaction – a quality that has been overlooked by most people when setting up their Facebook pages.

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Even some of the major companies don’t get it right either – post so much ‘news content’ that it becomes the 6:00 news service, only live. I feel that we may be turning into a bunch of Google eyes and not enthusiastic participants.

I advocate that we create “Active” content and that could be just what we are doing at the time of day.  Adam is someone who does this regularly with a large following of people. It works!

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Adam was in a recording studio recently and posted a video-clip of what they were putting together so the producers could get feedback from an audience. What an insight!

The CEO of Ford was online recently on Twitter taking questions. SO many got real pleasure in being able to find out about methods and ideas that may be coming to the market.

The best though is a Wrigley’s chewing gum website. ( This goes completely experiential with a huge WOW factor

So how does this affect your page?

Many types of North American chewing gum from ...
Image via Wikipedia

How are you going at interacting and engaging your followers?

What “test and measure” steps do you have in place? ( that may include the analytics)

Do you use all the free tools from Google, Bing & Yahoo that helps spread the word about you and your unique methods?

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Facebook privacy settings have changed

Facebook today changed the method of how you are able to set your privacy. The idea that privacy can be done simply and effectively, so that the user experience is not compromised.(Even when not very technically proficient)

The other medium that has not been tackled is Google.

Google stores all sorts of information about every movement across the internet and people’s habits, as most people now search via Google.

Google stores this information for 9 months!
There have been other stories written about this recently that would suggest that there are other motives behind doing so rather than just being “helpful”.

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YGAP(Y-Generation Against Poverty) Three States of Mind Tour

Description unavailable
Image by quiltingmick / michelle via Flickr
Two youth charity volunteers are taking the ultimate challenge to ride the entire length of Australia‟s east coast in just 25 days, and will be arriving in Sydney on 27th May.

YGAP (Y-Generation Against Poverty) volunteers Jasper Stephens and Natale Matarazzo are riding to raise awareness for YGAP‟s LifeLink initiative, which assists in the prevention of child trafficking in Ghana through a donation program.  The charity, founded by Elliot Costello (son of World Vision CEO Tim Costello) is run entirely by young Australian volunteers.

Covering over 4,100 kilometres the amateur cyclists are attempting to travel through 24 towns and cities during the 25 day challenge.
Jasper Stephens is a commuter cyclist, and has never completed a continuous bike ride of more than 50kms before.

“Our lives today seem to be more and more self obsessed, and there is so much help needed in the world. I might be crazy for doing this, but it‟s worth it to help get the word out there about LifeLink and YGAP.  It‟s going to take a lot of gusto to make it, and we‟re working to get everyone on board!”

Carlton AFL footballer and YGAP Ambassador Chris Judd is proud to support the east coast bike ride. “I couldn’t commend Jasper and Natale more for this incredible effort which says a lot about their commitment to a great cause. I am one hundred percent behind the boys!”

Elliot Costello sees the LifeLink bike ride as a great opportunity for Australians to positively impact the lives of child slaves.

“LifeLink is an incredible opportunity to offer anyone, anywhere in Australia, a practical way to help end child slavery and the destructive impact it has on children of our generation.”

Monies raised through LifeLink will assist in the construction and ongoing support of a medical and educational facility for vulnerable children in Ghana; who are subject to modern day slavery through the fishing industry around the Lake Volta region.

Since YGAP was founded in 2008, the organisation has raised over $250,000 to facilitate development projects across Ghana, Rwanda, Malawi, Bangladesh and Nepal. Through field-based partnerships, YGAP aims to „bridge the gap‟ between the aspiration disadvantaged children have for an education, and the opportunities available to them.

To help stop child trafficking in Ghana sign up to YGAP’s LifeLink program at:

To follow the ride’sThreeStatesofMindTour

Lake Volta in Ghana
Image via Wikipedia
Description unavailable
Image by quiltingmick / michelle via Flickr
Butha-Buthe district in Lesotho
Image by Fihliwe via Flickr
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Bookmarks for other stories

I found this fascinating quote today:

You should read the whole article.