I often receive notification from events on different continents, that require my personal attendance to participate.
Even with the increasing use of webinars as a form of engagement can be hit and miss because of world time patterns. There are certain times of the day that are better for planning a webinar to gain a wider reach.( I have found 20:00 GMT to be a great time to use for a global audience)

I have been prompted to look into copyright laws and what is possible to use in posts.

There are several websites that help with information about what as a private person allowed to use. I am listing the sites so those that wish to go look may do so, but I did find it interesting reading.

Australian Copyright Council

U.S Copyright Office

An Article on Fair use

Another idea sprang up a few years ago that permits private use of copyrighted material. This is known as Creative Commons. The government sites that relate to CC registration are:

Creative Commons Australia

Creative Commons International Site

With the rise of social media networking, there is much to learn about the viral spread of works of media so that everyone is able to learn and also to retain the integrity of the original production.

If you consider that even taking a piece of information from a website that was produced by someone else, even for your own personal use without permission of the publisher, then that is an infringement of copyright. Even taking the article and storing it somewhere else for personal use is an offence.
The acts also state that rectification is not enough; the act of reproducing the idea/photo/video/website content is in it’s own right an offence.

I feel it has become an issue that we as a community need to become more aware of how Copyright and Creative Commons can be put to affective use within our community.  Even the days of putting on the VCR/DVD/HD recorder and recording a show off the television have some limits. There are however benefits for integrity by using channels like YouTube, Flickr and other sharing sites who monitor what content is placed on their servers.

There is an element called “Fair Use” which describes the use of photos or logos to explain and associate an idea to their brand.
I have used these two logos in that manner.

I suggest that you read through the links’ pages so as to understand the integrity of what we all are becoming more involved with through use of Social Media.

A very interesting experience about going into great detail and the processes.

Planning is so important!

Having an outline of what is to be written, videoed and said is critical to achieving a desired outcome; being good enough for others to want to watch it, while also motivating them to share it amongst friends.

This result may not exactly been what I was looking for, but it has taught me about what to look for and put into a system format so that I am able to show others.( I found a funky little tune though!)

With the growth of video as a marketing tool, I feel it has become important for businesses large and small, to start considering making their own profile video.
There is now the ability to market via a webinar for more than 1,000 viewers while remaining stable. The costs per head are low and while everyone (& their aunty) is offering a free webinar, there are some who are charging for their services.
How would you feel about a webinar that you were charged $10.00 to be part of for gaining valuable information?
Would you value that webinar more because you made a financial commitment?

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A blonde gets on an airplane and sits down in the business class section of the plane. The flight attendant rushes over to her and tells her she must move to economy because she doesn’t have a business class ticket. The blonde replies, “I’m blonde, I’m smart, I have a good job, and I’m staying in business class until we reach Bali.”
The disgusted flight attendant gets the cabin supervisor who asks the blonde to leave.
The blonde yet again repeats “I’m blonde, I’m smart, I have a good job and I’m staying in business class until we reach Bali.”
The supervisor doesn’t even know what to do at this point because they still have to get the rest of the passengers seated to take off; the blonde is causing an issue with boarding now, so the flight attendant gets the first officer.
The first officer goes up to the blonde and whispers in her ear. She immediately gets up and goes to her seat in the economy section. The cabin supervisor asks the first officer in amazement what he said to get her to move to her correct seat.
The pilot replies, “I told her the front half of the airplane wasn’t going to Bali.”

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Consider this:
The club publishes results every weekend that they play which is then fed via a RSS link through to a sponsor‘s Facebook page from the club’s website.

That gives the sponsor the opportunity to give the reader an avenue to find out what the sponsor’s business is involved with. With little or no extra advertising costs, this can be a cheap and regular way of gaining excellent exposure.

Special promotions, links to other associations, promote ideas – anything that is an avenue to gain exposure to add value to their investment.

Another example of this is YGAP(Y GENERATION AGAINST POVERTY) http://bit.ly/aQzIAa , who are setting up a not-for-profit cafe in Bourke St. Melbourne, Australia.

This cafe is being setup to fund local and overseas projects for improving communities in need. YGAP have sponsors and suppliers who support them in their endeavours of their goals.

From their blog they are able to tell the wider community through these businesses’ pages. This helps everyone by creating more information about who is helping who.

Generates traffic, traction and in turn sales through loyalty from supporting a cause.

I would love to hear of actual examples of businesses who have teamed up to achieve greater sales through viral sponsorships.

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I attended a breakfast meeting yesterday and the topic of discussion was about the new changes to Facebook.

These were announced last week at the f8 conference in San Francisco.

After considering what was explained, I feel that there will be huge opportunities for integration of the Facebook platform into websites.

With Like/Recommend button, along with a whole range of social plugins, will allow a whole new form of word of mouth advertising to take place.

I have always found that the best form of advertising for a product or service is via word of mouth, rather than traditional forms of advertising which are expensive and can be ineffective in reaching a target audience.

Listed below are some of the plugins:

Like Button

The Like button lets users share pages from your site back to their Facebook profile with one click.

Activity Feed

The Activity Feed plugin shows users what their friends are doing on your site through likes and comments.

Recommendations

The Recommendations plugin gives users personalised suggestions for pages on your site they might like.

‘Like’ Box

The Like box enables users to like your Facebook Page and view its stream directly from your website.

Login with Faces

The Login with Faces plugin shows profile pictures of the user’s friends who have already signed up for your site in addition to a login button.

Facepile

The Facepile plugin shows profile pictures of the user’s friends who have already signed up for your site.

Comments

The Comments plugin lets users comment on any piece of content on your site.

Live Stream

The Live Stream plugin lets your users share activity and comments in real-time as they interact during a live event.

This is going to be a huge shift in the way we as a community do business, virtually by recommendation.

To me that would be enough to make Google shiver in their boots with these changes as it takes away the need to spend huge amounts on Adwords.

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